- Eberhard Anheuser (Beer)
- David Buick (Cars)
- Adolphus Busch (Beer)
- Marie Callendar (Restaurant)
- Louis Chevrolet (Cars)
- David L. Clark (Candy Bar)
- Adolph Coors (Beer)
- John Deere (Farm equipment)
- John F. Dodge (Cars)
- Herbert Henry Dow (Chemical company)
- August Duesenberg (Cars)
- Fred Duesenberg (Cars)
- William G. Fargo (Wells Fargo company)
- Marshall Field (Department Store)
- Charles Fleischmann (Yeast)
- James A. Folger (Coffee)
- Henry Ford (Cars)
- James Gamble (Proctor & Gamble)
- Francis Glidden (Paint)
- Joyce Hall (Hallmark cards)
- Armand Hammer (Oilman)
- William Randolph Hearst (Castle)
- Henry Heinz (Ketchup)
- Duncan Hines (Cake mixes and such)
- George Huffman (Huffy Bicycles)
- William Keith Kellogg (Cereal)
- William W. Kimball (Pianos)
- Bernard Kroger (Grocery Store)
- Pierre Larousse (French Dictionary)
- Simon Lazarus (Department Store)
- Eli Lilly (Pharmaceuticals)
- Franklin Mars (Candy Bars)
- Oscar Mayer (Hot Dogs)
- Frederick Maytag (Appliances)
- James Packard (Cars)
- John S. Pillsbury (Flour products)
- Charles Post (Cereal)
- William A. Procter (Procter & Gamble)
- George Pullman (Railroad Cars)
- John D. Rockefeller, Sr. (Standard Oil)
- Col. Harland Sanders (Kentucky Fried Chicken)
- FAO Schwarz (Toy Stores)
- Ignaz Schwinn (Bicycles)
- Robert S. Scott (Carson, Pirie, & Scott)
- Richard Warren Sears (Department Stores)
- Henry Sherwin (Paint)
- Henry Steinway (Pianos)
- William Steinway (Pianos)
- Levi Strauss (Blue Jeans)
- Clement Studebaker (Cars)
- C.A. Swanson (Swanson's TV Dinners)
- Dave Thomas (Wendy's Hamburgers)
- Louis Comfort Tiffany (Lamps)
- Montgomery Ward (Department Stores)
- Philip Wrigley (Gum)
- William Wrigley (Gum)
